In the end, all business operations can be reduced to three words: people, product, and profits= Lee Iacocca
Teeming with colorful scenes, groovy beats and a melody that you won’t forget easily, the video of GTBank’s 737 theme song 737 moments has all the staples of a hit. Its purpose, though, is not to climb into the charts and claim the number one spot (where it rightly belongs) but to highlight the simplicity of 737 and its availability to every Nigerian at every moment in time.
737 Moments is a celebration of every moment—at home, in the office or on the go—when the bank’s customers have dialed *737# to buy airtime, transfer funds, pay bills or complete any of their transactions. Bereft of a super star cast and featuring people from all walks of life, the 737 Moments Video emphasizes the simplicity and universality of 737 with its promise of Simple Banking for Every Nigerian.